7 Things You Need To Know About The New Facebook Updates

Facebook Chief Privacy Officer Erin Egan wants you to know that in no uncertain terms that your data on the juggernaut social sharing website is solidly in the hands of the marketing department. In his most recent blog post, he made it very clear that due to recent proposed changes to Facebook’s Data Use Policy, as well as their Statement of Rights and Responsibilities the data collecting Goliath wanted to “keep you posted about the latest things you can do with Facebook”.[1]

Facebook Now Owns And Controls The Digital You

I would not go as far as risking a subpoena and cry foul, but it could be said that it is common knowledge that the real reason for the announcement, as well as the changes in legal documentation that prompted it was more likely a result of recent court decisions that made it very clear that the data that users provide the social media platform provider can be used for almost any reason that a company would use other information that they legally own, including its use in not only data mining for general marketing plan formation purposes, but in the creation of the marketing campaign media itself.

The Largest Intelligence Apparatus Affecting You Might Not Be The NSA

For the close to 750 million users of Facebook, the change in policy might seem like another low incline speed bump on the highway of endless changes that Facebook seems to publish on a regular basis and simply consider it business as usual. Under closer scrutiny though, it is very clear that this is a major change, or at least a blatant admission, of what the giant created by Mark Zuckerburg created with is college buddies back in 2004 really has planned to do with the information that they collect through users online interactions. The plans that are laid out in pretty clear terms is that the IT apparatus that was started as a way to create social profiles for students at Harvard University now has more data mining power over a larger population of people than 20 Iraqi Intelligence agencies did in the 1990s. What does this mean for the average Joe or Jane that posts their name, date, age, photos, and life histories? Here are just a few of the changes as described by the document changes, CPO spin and the effect that it will have on the lives of its members.

How To Become A Cialis Salesperson In 3 Clicks

When it comes to recent updates to clarify how the Statement of Rights and Responsibilities[2] deals with personal information such as names, profile photos, and shared content, Erin makes it very clear in his post that you give Facebook the unrestricted right to use this data in direct marketing efforts. This means that you may one day see your face, name, and posted content used to promote products and services offered on Facebook’s advertising system that you might not otherwise promote. Are you ready to have your face and update post snippets to be used to show that you are the newest marketing disciple of Cialis, or weight loss products complete with your full name attached? Many people have cried out in anger and dismay at the lack of ethical regard this type of forced data turnover and control for such purposes exposes. The only way that you can avoid this is to delete your account, never to return to Facebook again, leaving all of those friends and cute cat pictures that you “liked” as a part of a long forgotten past in the name of protecting your personal data from the newest money grabbing Big Brother.

Thanks For Junior, No Notice Needed

Marketing products and services in the name of another without their specific contextual consent might seem like the cherry on top for an all encompassing evil scheme by a company that values its profits at the expense of consideration for anything its users might think, but this is not the most dangerous change or clarification that the newest update provides. The change that might seem even more insidious, if not at the minimum a total disregard of child safety online, is the insistence that if a minor child signs up for services with Facebook, parental consent is a given, even if it not given. A consenting adult is often allowed to make dumb if not self-destructive choices without hindrance. Liberty demands it. Children are supposed to be protected, especially in the virtual marketplace. This has been a major focus in recent years by almost every corner of the concerned digital world, but it seems that this outlook is not shared in certain Cambridge circles. Facing in quite the opposite direction, they newly born IPO giant seems to think that assumption trumps responsibility when it comes to the world’s children, much to the chagrin of all involved in the well being of those under 18.

Computer Tracking At Will

In both the Statements Of Rights And Responsibilities and the Data Use Policy[3] divulge the fact that the use of Facebook Apps or even the sending of a personal email to FB gives them all kinds of information on you PC usage. Not only is this data used by the company themselves, but also can be collected by third party providers that you connect to using the website. The data that they collect on you can be used in any way and anywhere they seem fit as described in great detail in the expanded supplementary information conveniently separated form the main document information releases[4]. If you have more time than the combined forces of the US House and Congress, might be able to gain insight into what you might really be up to during your less than completely informed and willing willing tenure as a Facebook data provider. Forget about the Russian hackers, it might be the girl dress up game that your daughter loves to play on Facebook when you are not looking that provides a clear and present danger to your home network or business IT security.

Is Worldwide Data Enslavement Inevitable?

Mr. Egan ends his personal post with a hint that there is a simple way to help the company make the right decision by sending in comments during a seven day moratorium.

“As always, we will carefully consider your feedback before adopting any changes and we will post updates on the Site Governance page throughout the process.”

Some might come to the conclusion that there is a chance that these changes have yet to be set in stone, and the proposals are merely up for community discussion. This might be slightly short sighted and naive in consideration of the black and white legal offerings covered by both document amendments described, especially when the only glimmer of hope is posed in the form of one of the most often noticed form of writing found online today, the call to action statement. Nice of them to end it all with a request for your content data contribution as your only hope.

[1] https://www.facebook.com/notes/facebook-site-governance/proposed-updates-to-our-governing-documents/10153167395945301

[2] https://fbcdn-dragon-a.akamaihd.net/hphotos-ak-prn1/851575_209563965879553_209116475_n.pdf